Pulp Art Book, by Neil Krug and Joni Harbeck

Joni: We had never worked together before this project; in fact we first met late last year. Since we were both in the industry on different sides of the camera for years, it was natural that we quickly started playing around with ideas. Late one night we were shooting for fun with a Polaroid camera, this Indian headdress i made, and a cigarette, and this amazing picture turned out. We posted it the next day online and the response was incredible. As we continued to shoot and receive public interest online, Neil suggested we self-publish a book of our work. Thus began Pulp Art Book and off we went shooting one vignette after another.

Neil: I had the idea to shoot something in the style of a vintage Robert McGinnis paperback cover years ago, but didn’t have the ability to pull it off. Immediately after we did the headdress shoot she’s referring to above I realized we had touched on that aesthetic with the Polaroid film. It was after that shoot we realized we had great chemistry and it was something we both wanted to pursue.

Joni and Neil: The inspiration for the pulp theme comes from our collective appreciation for the artistic expressions and societal life of the 1960s and 70s. Old LP covers, Giallo posters, vintage book covers, and B-movie cinema themes have defined our taste for this project. Initially we wanted to capture something simple and sexy; as the shoots progressed, however, natural story lines emerged. We wanted to capture almost the smell of those decades and express them in our own way.

Reference: AN INTERVIEW WITH SUPERMODEL JONI HARBECK AND PHOTOGRAPHER NEIL KRUG.